Deliverables

  • Branding

  • Website Design

  • Brand Strapline

  • Art Direction

  • E-commerce

industry

Fashion

I had the privilege of bringing to life the identity and ecommerce platform for Love Island winner Millie Grace Court’s new jewellery line, Saith Jewellery.

With her keen eye for fashion, Millie collaborated with me to shape a brand that reflects her vision of modern elegance.

I crafted a sleek logo using a typeface rooted in fashion, paired with stunning product and promotional photography to create a brand set to make waves. To complete the identity, I coined the tagline ‘Everyday luxury, styled by you’, capturing the essence of her brand.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.