Deliverables

industry

Trade

I was brought on board to develop the full branding and identity for Opulux Bathrooms, a new showroom in Southend, including creating the company name.

The brand needed to resonate with both B2B and B2C customers, so I opted for a sleek wordmark paired with a logo that cleverly represents their dual focus on heating and plumbing services.

To kick-start their marketing journey, I boosted their Google ranking from unlisted to 4th in the local area using organic search techniques. The project culminated in a brand-new website showcasing their extensive offerings, accompanied by the tagline ‘Your home, made better.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.