Deliverables

  • Brand identity

  • User Experience

  • Website

industry

Hospitality

Having previously worked with OKOPOD on my own home office build, I continued the relationship to help shape the next venture for the OKO Group.

Building on OKOPOD’s successful business model, the group set out to offer exclusive luxury getaways in remote locations across the UK.

I designed the identity and website, ensuring the new brand felt elevated while staying seamlessly connected to the existing OKOPOD aesthetic.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.

07:13:13

© 2016 – 2026 MiddleSmith. All rights reserved.
The work presented represents both commissioned collaborations and independent explorations by Richard Smith. Many pieces were created in partnership with other specialists or produced while working with agencies, as credited.